Resale Rights Explained
Resale rights, master resale rights, private label rights; Whats the difference?
With all the different types of licenses that come with downloadable, digital, resale products it can be a little confusing. Here I will explain the differences:
Resale Rights: RR is the license that allows you to resell a product such as a ebook, software, scripts, graphics, or videos. You are not allowed to change the product in any way, and you cannot sell the rights to resell that product.
Master Resale Rights: A MRR license is a step up from a RR license. With MRR you can not only resell that product but you can pass on the rights to your customers to also resell it.
Private Label Rights: PLR is the best kind of resale license you can get; With this license you can do anything you want with the product. You can rewrite it, use it for content on your site, and even put your name on it as the author, or creator. There are no restrictions with PLR, so if you get the chance try to get this kind of license.
One thing you might notice with resale rights, and master resale rights, is that the licensing agreement varies with each product. This is why you must carefully read the license before you begin to distribute the product. Some of the different restrictions that you might see put in place are that you cannot sell the product for less than the price indicated, or that that it can’t be sold on a auction website such as ebay. These restrictions are put in place to preserve the value of the product. Without them the ebook can quickly become worthless, as people start selling them for a penny.
